Abstract
Purpose
The study investigates how individual-level entrepreneurial traits influence the development of Sustainable Entrepreneurial Orientation (SEO) among decision-makers in micro and small-sized enterprises in Peru, highlighting SEO as a dynamic capability critical for advancing sustainability goals in emerging economies.
Design/methodology/approach
Rooted in a positivist paradigm, the analysis employed the PLS-SEM technique on a sample of 121 decision-makers from micro and small-sized enterprises operating across various sectors in Peru, a highly entrepreneurial country in Latin America.
Findings
The results indicate that SEO is fostered by a combination of entrepreneurial traits, including conscientiousness, resilience, self-efficacy, and cognitive reappraisal, an emotional regulation mechanism.
Implications
This study represents an initial effort to assess SEO at the individual level. In terms of managerial implications, the findings suggest that micro and small-sized enterprises, along with their decision-makers and members, should be oriented toward sustainable entrepreneurship to contribute to the 2030 Agenda. To achieve this, it is essential to foster entrepreneurial traits that promote SEO as a capability influencing the predisposition of individuals and organizations toward sustainable practices.
Originality
By applying a PLS-SEM model, the study identifies which entrepreneurial traits exert a stronger influence on SEO at the individual level in Peruvian micro and small-sized enterprises. By linking psychological traits to sustainability capabilities, the study offers new insights into fostering sustainable entrepreneurship in emerging economies. The findings also underscore the strategic role of universities and policy instruments in developing these traits to support progress toward the 2030 Agenda.
