Abstract
Purpose: The study compares the quality performance of craft SMEs in Peru based on their adoption of environmental sustainability practices, using Total Quality Management (TQM) dimensions.
Methodology/Approach: A comparative analysis was conducted using 262 responses from craft SMEs, evaluating six TQM dimensions.
Findings: SMEs oriented towards environmental sustainability practices outperformed others in all quality dimensions, except for Process Control and Improvement.
Research Limitation/Implication: The study is limited to craft SMEs in Peru.
Originality/Value of paper: This study highlights the positive link between environmental sustainability and quality performance in the craft sector. It not only advances the current knowledge but also provides policy recommendations to promote quality and sustainability in SMEs.